Design Thinking Workshop

March 4–5, 2015

July 22–23, 2015

October 7–8, 2015

Tuition

2015: Early bird tuition (see deadline) $2,350. Regular tuition $2,600.

Learn to solve problems using the tools and concepts of design thinking

Inventors like Thomas Edison and Steve Jobs were quintessential design thinkers. Using a human-centered approach to problem solving, they revolutionized entire industries and gained competitive advantage.

Today, as organizations increasingly struggle to find new approaches to pervasive challenges, design thinking can unearth a wide range of new options. Long practiced by designers and architects, the design thinking methodology is increasingly used by problem solvers in fields as diverse as healthcare, sustainability, education, urban planning, new product and service development, and economic development.

With an emphasis on listening, user empathy, whole-brain thinking, collaboration, and experimentation, the design thinking process offers a complementary approach to analytical decision thinking. The process can open a new path to innovation at your organization.

In the program we introduce you to the origins, processes, and tools of design thinking through readings, discussions, and team exercises. Using these processes, frameworks, and collaborative tools, you’ll tackle several design challenges during the workshop.

What you will learn

  • The fundamentals of design thinking: people, process, and tools
  • Examples of design thinking successes in different industries and functional areas
  • Ways to apply design thinking to solve problems as a team
  • Opportunities to apply these tools in your field

Topics covered

  • Team composition, process, and workspace
  • Techniques for listening and observing to uncover problems and define design challenges
  • Tools like visualization, mapping, and storytelling for designing new solutions
  • Experimenting and prototyping to test new business concepts and processes
  • Market testing, learning, and continuous improvement
  • Phases of design thinking projects: inspiration, ideation, and implementation

Who should enroll

This workshop is open to professionals from any industry who want to learn new approaches to problem solving. You should have some responsibility for, and experience with, problem solving within a company or organization. We particularly welcome teams from a single organization that may choose to use this workshop to tackle their own design challenge.

Faculty

Dave Power

Dave Power

Dave Power is president of Power Strategy Inc. where he helps executive teams with growth strategy, alignment, and execution. Power has guided growth companies as an operating executive, board member, and advisor for more than 25 years.

As an operating executive, Power was CEO of Novera Software, a private Internet software company; senior vice president of marketing and corporate development at RSA Security; and a vice president and general manager at Sun Microsystems.

As a partner at Fidelity Ventures, Power was an investor and board member in a number of successful growth companies including Black Duck Software, Castlight Health, EnterpriseDB, Polyserve, Ping Identity, and Vibes Media. Power was also a venture partner at Charles River Ventures.

In his early career, Power was a partner at Mercer Management Consulting where he co-founded the firm’s technology industry practice, advising Apple Computer, Lotus Development, and other technology leaders. He also designed and delivered executive development programs.

Power received an MBA from Stanford Business School, where he was an Arjay Miller Scholar, and bachelor of science in civil engineering and master of science degree in environmental engineering from Tufts University.

Registration

March 4–5 registration opening soon.

July 22–23 registration opening soon.

October 7–8 registration opening soon.